Your Dashboard - For Outlets - A Guide

When you log in as an outlet, your analytics dashboard is the first thing you'll see.

It provides a clear, at-a-glance summary of your store's performance.

Date Range

For certain reports, you can choose a date range from a list of preset options or select a custom date range. To set a custom date range, click Custom Date Range, then use the dropdown to select your From Date. Your next click will set the To Date.

By default, reports display data for the Last 28 Days, and your selection will be remembered as you navigate through reports—until you close your browser.

Dashboard Alerts

If there are any alerts, they will be displayed at the top of your dashboard. Click on an alert to view the details and see any necessary actions you need to take.

Your Widgets

Summary Analytics for LAST 30 DAYS : At the top of the page, you'll find key performance metrics presented in a clear, easy-to-read format:

• Total Revenue – Displays total revenue for the last 30 days, converted into your base currency to account for multi-currency transactions.
• Total Orders – The total number of orders placed
• Collections % - The percentage of orders that were collected by the customer
• AOV (Average Order Value) – The average value of an order

Sales Last 7 Days

• A bar chart displaying daily sales for the past seven days, up to yesterday.
  Additionally, a Last 7 Days & Today table provides a snapshot of these key metrics for quick reference.

Other Reports

In the dashboard, you will see the following links:

• Sales by Month
• Sales by Week
• Sales for Period: - this uses the selected date range
  • Top Products
  • Shipping Fees